Got home a bit ago after taking in the Imagine Canada Forum here in Edmonton. I estimate 80, maybe a hundred folks attended, so a pretty good turnout. This was the first of the provincial forums Imagine Canada will be doing over the next several months. I extend KUDOS to the organization for embarking on … Continue reading Thoughts about the Imagine Canada Forum
I spend a fair amount of my "free" time looking into trends that are and will be impacting the nonprofit sector. The kind of trends I am interested in go beyond what we gather from traditional sources like Stats Canada and Imagine Canada (both of which I hold in very high regard by the way). … Continue reading Fundraising Innovations (but so much more than that)
Everybody seems to be doing it. Facebook has 400 million members (well, last time I checked). Twitter is growing like dandelions, and YouTube is now the second most popular search engine. Flickr has created a social network around images. LinkedIn is gaining popularity in Canada as a networking site for professionals. Ning has become the … Continue reading SOCIAL MEDIA AND YOUR NONPROFIT
I came across an interesting blog posting on social interaction and the concept of a business becoming a social business. Max Lieberman writes: Here are examples of the 6 Degrees of Social Interaction from the Business’s Perspective. Since this is a continuum, as you progress from 1-6, the characteristics suggest that the Business is becoming … Continue reading Degrees of social interaction
This video had to be refreshed by the authors because things are changing so fast. Here is the latest version. This is compelling evidence as to whey engaging in social media is no longer an option to consider. It is what needs to be done to be relevant and engaged with your stakeholders.
This is a great post on social media and how trust is built through word of mouth and social networking. The image below is from the posting and I encourage you to go take a look. "Trust in other people is established on the basis of promises kept. Either explicitly or implicitly we judge that … Continue reading The Anatomy of Trust
It's risky no doubt to post your customers ideas and suggestions on your blog or website. Often ideas will in effect be criticisms and what benefit is there to that? Apparently lots because more and more organizations are engaging their customers in the actual operations of their business. Here is one example: Starbucks. Some might consider … Continue reading Transparent Engagement